Digital Content Planning Workshop

On February 28, 2023, FIFA Digital Skills organised a well-attended workshop.

Wednesday, 15. March 2023
FIFA Digital Skills diploma

The event attracted over 50 participants representing 30 unique member associations. The standout moment featured Carlo Kasparian, General Manager of Digital Marketing and Content at Australian Football, who presented actual digital plans for their organization. Attendees were highly engaged, asking numerous questions throughout the workshop. The session's impact was evident, as several member associations confessed it was their initial experience using digital content planning tools to connect with their fanbases. A recording of the workshop can be found on FIFA Digital Skills' e-learning platform.

Participants expressed enthusiasm for the workshop, appreciating not only the chance to learn from experts but also the opportunity to network with their peers. As a token of recognition, all participants received a certificate of attendance. One participant, Mohamed Hussein from Somalia, remarked, "These issues are important for the development of our countries and the next generation."

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