25.09.2023· 2 min read

Supercharging Women’s Sports

FIFA Digital skills to host a live session on how data can enable digital strategies to promote the growth of women’s football for the football community 

Canada v Ireland: Group B - FIFA Women's World Cup Australia & New Zealand 2023
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The live session will feature speakers from Deloitte Sports, including a special case study on the Women's National Basketball Association (WNBA) - 'Supercharging Women's Sports'.

The session will provide invaluable insights into the future of women's sports and digital transformation, spotlighting the remarkable journey of the WNBA.

Supercharging Women’s Sports

September 27th, 13.00-14.00 UTC (GMT)

No prior knowledge required

Audience: General Secretaries and Chief Executives (CEO, CTO, CMO, etc.) from FIFA Member Associations

Meet the Speakers

Amy Clarke

Amy leads Deloitte’s Sports Business Group’s strategy work within women’s sport, advising clients across the industry on topics including strategy development and securing investment.

Jenny Haskel

Jenny is the Knowledge & Insights lead for Deloitte’s Sports Business Group, where she provides analysis into the trends and challenges that underpin activity in all aspects of the business of sports, and explores unique opportunities for organisations to proactively target these trends.

Joel McNeill

Joel is the Digital lead for Deloitte's Sports Business Group. He has a strong background of collaborating with clients to define strategy and plan business transformations, often underpinned by digital and organisational change.

Dev Ward (Guest Speaker - WNBA)

Dev Ward is a seasoned product leader that brings together technology and business goals through agile methodology. Currently she leads the ongoing transformation of the WNBA’s digital products into the ultimate destination for women’s basketball.

Session Agenda


The virtuous circle of women’s sport

How can digital support the growth of women’s football?

Case Study: WNBA

What does this mean for Member Associations?

Future of women’s football

Q&A Session

Interpretation services are available in French and Spanish

For more information, please contact digitalskills@fifa.org.

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